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Devntech’s collaboration with FiveToNine: Developing the next generation in Event Management

As the digital transformation goes to the next level, event management software should now be safe, functional, and smart. FiveToNine, being one of the emerging players in the professional event management market, wanted to broaden its platform to provide trouble-free experiences to its users. Correctly naming their power partner, they aimed with Devntech to construct a solid backend, build the essential technological aspects, and improve performance and security. The FiveToNine case is indeed exemplary in the sense of tools that can be found in collaboration with social media and technology. The team from Devntech provided the system with a comprehensive backend, new levels of security, synchronization with Google Calendar, enhancement of user tracking, and many more, while maintaining the scalability and future development of the system.

Establishing a Strong Backend Infrastructure

Devntech built the entire backend of the FiveToNine platform on Ruby on Rails 5. This was because Ruby on Rails was efficient in construction and made provision for the flexibility of the platform’s expansion. With the system built from scratch, Devntech designed the backend to be responsive to the specific needs of event management. Event scheduling, user management, and data management are the core features of the backend architecture, supporting the functionality of other features and providing an adequate base for future developments. This strategic approach enabled FiveToNine to enhance its evolution and scale as the business continues to expand.

Implementing Two-Factor Authentication for Enhanced Security

Most importantly, the security of its users’ data is a critical concern for any platform, especially in an event management system. To protect sensitive information, Devntech implemented Two-Factor Authentication (2FA), adding an extra layer of security. Additionally, the integration of Okta and Google SSO systems allowed users to access the platform using secure, trusted third-party logins. These efforts enhanced the credibility of the relationship between FiveToNine and its clients, improving the overall security and industry compliance of the platform. With an improved login system, Devntech assisted FiveToNine in retaining users while enhancing user data security.

Calendar Synchronization with Google - Professionals Will Never Again Miss an Important Event

To increase the functionality of the platform, Devntech included a Google Calendar Sync function, enabling users to transfer events created on the platform to their personal calendars. This integration facilitated event organization, allowing users to manage key dates without leaving FiveToNine. By effectively incorporating external resources like Google Calendar, user activity on FiveToNine increased significantly. This feature enhanced the service's capability to assist experts managing multiple events and schedules concurrently.

Tracking User Behavior with MixPanel

In a bid to enhance the functionality of the platform, Devntech incorporated MixPanel, a user activity tracking system that significantly analyzes user behavior on FiveToNine. This capability enabled FiveToNine to measure user engagement across different features and identify areas for improvement. By integrating applications like MixPanel, the FiveToNine team was able to pinpoint user pain points and enhance engagement with the platform. Such data-driven decision-making improved the logic in decision-making, reducing the likelihood of developing features that lacked user interest upon launch. This feedback loop proved invaluable for enabling FiveToNine to enhance its platform based on the actual state of users at any given time.

Boosting SEO for Greater Visibility

To augment the visibility of FiveToNine on the Internet, Devntech engaged with product management during the course of SEO optimization. This included improving keyword search page rankings and enhancing technical and content SEO for the platform. To achieve this, Devntech implemented significant improvements in page load speeds and utilized schema markup to ensure the platform ranks high on search engines.

Maximizing Test Coverage to Guarantee Platform Stability

The goal of keeping the platform as stable as possible has been one of the top considerations throughout the project. When Devntech recognized its objectives, testing coverage initially stood at 35%. Through rigorous testing, with the full support of the team, this coverage was raised to nearly 100%, ensuring that all features and integrations were captured and tested. This focus on product development significantly mitigated the incidence of bugs or system failures, enhancing the usability and stability of the system. With improved test coverage, Devntech successfully extended FiveToNine’s platform, reducing inactive time and enabling the rollout of new functionalities with confidence.

Scalability and Deployment in the Amazon Web Services (AWS)

In order to prepare FiveToNine for increased user demand, Devntech managed the deployment of the platform on AWS. It was evident that AWS provided the necessary scalability, security, and performance required for the platform’s expansion. To achieve optimal performance, Devntech utilized AWS's flexible cloud policy, enabling the platform to scale resources appropriately in response to traffic, ensuring consistent performance even during peak seasons.